Jona Health

Client
Jona Health
My Role
Freelance Creative Director
CompletE
Jun 2025

Paid Social Ads

Made an initial creative strategy deck with concepts for creative paid social ads.

Took their loose briefs and created actionable content, coming up with the copy & visuals myself.

Educated the team on best practices in creative briefing.

Head of marketing stating:

one of the new ads that Rebecca created is outperforming :) ...9X+ ROAS (goal is 2X)

Landing Page Optimization

  • built 3 different optimized landing pages (Figma) for various targeting purposes
    • Key Features of the optimized design:
      • refreshed the header/navigation to better flow with the imagery header is sticky to the top (sticks to the top of the page while scrolling. this way the “order today’ button is always easy to access
      • High impact text + overlapping image create strong visual interest (and looks super fresh)
      • Stats callout in a very clear section
      • Designated area for videos to show off demo results clearly, with small blurbs of text
      • Fun marquee stats scroller
      • "How it works" in simplified steps
      • Trust section with experts & testimonials
  • from those three iterated the winning design into mobile views to hand off to the development team

Video gallery coming soon

My Clients are Obsessed

Don't just take my word for it.

"...one of the new ads that Rebecca created is outperforming ...9X+ ROAS (goal was 2X)!... Rebecca, you are a creative genius and joy to work with!  I really appreciate everything."

Chao W. | Jona Health

"A special thank you to [Rebecca] She is top notch if you anyone is looking for a freelance creative director!!

Amber | Eylon Digital Marketing, The Process

"Becca -  Mischievous Design is my creative soulmate. She is truly one of the most genius, creative, and innovative partners who I have enjoyed working with for over a decade. Her work is top notch, professional, and exemplary. She brings the enchantment that I've been searching for in my work."

Danielle | Special Gathering

“...I am blown away! This is fantastic and you did a superb job to really comprehend the edits...”

Leslie | ICED MEDIA

“The ideas are so unique and the production came together so well. I am seriously impressed!

Kelly | ICED MEDIA

"Slay."

Erin A.| Senior Creative Specialist

Want to quickly celebrate a win on the paid social side thanks to [Tim] and Rebecca We launched new video creative that Rebecca Built on 4/21. Since launch, compared to the prior period, we have been able to increase platform ROAS nearly 200%, from .6 to 1.72. The videos unlocked prospecting performance for us and re-targeting is also performing better as we are able to scale the TOF. With some ups and downs, in that time frame the business contribution dollars has scaled from ~$1.5k per week, to >$3k! Lets keep up the momentum. Thank you [Tim] and Rebecca

Sian R. | OpenStore

“... Thank you Rebecca for the amazing creatives!”

Daniel | OpenStore

“You did an impressive job with the layouts, capturing the brands, selecting representative products, and capturing the USPs. Thank you sooo much!

Tati |  OpenStore

“We’re all in AWE of your ads.”

“...everyone is so impressed with your work!.”

Brooke B. | DIVI

“Loving the work though you’re INCREDIBLE”

“THEY[the ads] LOOK GREAT”

Jill C. | DIVI

“We are loving your ads and they’re seriously performing better and better every week; so we are so thankful we found you!”

Lauren S. | DIVI